Top UGC Influencers in Dubai

UGC is now one of the most effective means of advertising since it allows brands to communicate with the audiences directly allow brands to utilize the content on various platforms. As a result of this, instead of using professional commercials, firms are using real-life content creators to depict realistic scenarios. It offers a real insight into the product or service in question, creating trust with potential consumers who want to see people’s experiences.

UGC creators have a special role in this context due to the fact that Dubai is a dynamic city, which is associated with an active way of life. They post pictures, videos and positive reviews that touch the hearts of their fans thus can be very useful for all types of businesses. Being real life experiences, they let the audience develop a bond with a brand and even make purchases as well as recommend the brands.

Brands in Dubai very much benefit from collaborating with UGC creators because they are creating relevant and new content for those audiences who are seeking for real experiences. Whether a brand’s niche is fashion and lifestyle or travel and dining, these creators appeal to a broad audience.

Now, let’s consider who UGC creators are and what they achieve.

Who Are UGC Creators?

UGC creators are those people who create content based on their experience and interaction with brands, products or services. Unlike conventional influencer marketers who use paid collaborations to market brands, UGC marketers share typical experiences and viewpoints in their posts. They might share a photo, a video, a review or a story, something as spontaneous as sharing how a brand complements their day.

UGC creators in Dubai also play an essential role of establishing trust on the brands within the community. This way, they post raw content which their followers can relate to in a real-life situation. UGC creators are also good for brands since the audience trusts them more than paid advertisements; people like to read recommendations from real people. The advantage of this approach helps brands to present their products as real, in environments that are familiar to the audience reducing the likelihood of distrust. Moreover these UGC creators have tie ups with Grynow Media FZ LLC a top UGC agency in Dubai that provides Snapchat, TikTok, Instagram, Linkedin and Facebook UGC videos and influencer marketing services as well!

In case you are interested in finding out more about the Influencers of the Dubai UGC scene, read on to learn who is currently at the top.

Top 20 UGC Creators in Dubai

• 1. Hajer Taha (@hajer.taha)

  Hajer Taha is a talented hair specialist and a blogger, working in Jeddah, Saudi Arabia. Being a specialist in hair care, Hajer offers her knowledge, recommendations and hair care products to her audience. Her content is, therefore, most appropriate for inspiring her audience as well as imparting to them knowledge on hair care regimes and procedures. As a UGC creator, Hajer is also able to create great content, complementing her followers’ interests and needs.

  KPIs:

  Followers: 377K

  Engagement: 104

  Avg likes: 104

  Engagement rate: 0.03%

• 2. Tahany (@asoooll101)

  Tahany is a lifestyle and content creator who can make rather realistic and interesting commercials. They are familiar with the parts of her everyday life, fashion, beauty, and interior design. Her fans like simple and genuine posts and she offers both to her audience. Due to her experience in UGC, she is in a position of presenting products and experiences in a manner that will be appealing to most people.

  KPIs:

  Followers: 233.4K

  Engagement: 1.6K

  Avg likes: 1.6K

  Engagement rate: 0.66%

• 3. Dr Fayrouz Faisal (@fayrouzfaisal)

  Fayrouz Faisal is a video creator and UGC influencer who mainly concentrated on modest fashion. Originally from Riyadh, Saudi Arabia she aims at inspiring her followers with classy and trendy modest looks that can suit any occasion. Fayrouz’s content is a manifestation of her taste and fashion statement; and she is valued for her creativity.

  KPIs:

  Followers: 156.5K

  Engagement: 1.3K

  Avg likes: 1.3K

  Engagement rate: 0.81%

• 4. Aqsa Waqar (@aqsawaqar26)

  Aqsa Waqar is a digital creator and a licensed influencer in the United Arab Emirates. Her content consists of numerous aspects of people’s lives, with a focus on fully genuine, real people content. Aqsa’s posts are more fun and fashion-conscious, her followers get to know the side of the UAE where she lives – her outfits, routine, etc. It has been seen that her work proves her innovation and her talent to reach out to her viewers.

  KPIs:

  Followers: 149.7K

  Engagement: 3K

  Avg likes: 3K

  Engagement rate: 2%

• 5. Syeda Kainat (@syedakainat20)

  Syeda Kainat is a beauty and lifestyle content creator born and raised in Pakistan but currently living in the UAE. She focuses on beauty, fashion, and the life that goes on in between. As a result, Syeda’s followers find it comfortable to trust her recommendations because she is very straightforward. The UGC work she has done also has a more personal and familiar approach which the audience can connect with.

  KPIs:

  Followers: 131.4K

  Engagement: 1K

  Avg likes: 1K

  Engagement rate: 0.77%

• 6. Marie Shkapenko (@noitsmarie)

  Marie Shkapenko is a model and content creator now living in Dubai with a preference for stylish and fashionable images. She often posts the stories of her modeling and personal fashion tips, which has seen her attract many followers. Marie’s content represents her fashion, and her UGC work consists of both professional and casual looks in front of the camera and creative flair.

  KPIs:

  Followers: 129.9K

  Engagement: 11.5K

  Avg likes: 11.5K

  Engagement rate: 8.84%

• 7. Widdad Hammadi (@369wh)

  Widdad Hammadi is a multi-faced content producer and photographer in UGC with knowledge in marketing and graphic design. She has her way of creating content by coming up with creative hacks and artistic content with her background as a real estate broker. Widdad also has certification in educational arts adding another dimension to her content in the form of art. The feed published by her is full of different interesting materials that would probably be interesting for her followers.

  KPIs:

  Followers: 113.9K

  Engagement: 5K

  Avg likes: 5K

  Engagement rate: 0.03%

• 8. Noura (@nr.ma7)

  Noura is a UGC creator who loves photography and shares aesthetically pleasing pictures in accordance with her imagination. She is very particular with what she posts and her content contains many beautiful and colorful photos. The use of such a format has made Noura popular among the followers who love her artistic work and the way she presents ordinary photographs.

  KPIs:

  Followers: 113.9K

  Engagement: 33K

  Avg likes: 33K

  Engagement rate: 0.03%

• 9. Haya (@tag_acsesoris)

  Haya is a blogger and UGC creator now who specializes in many spheres at once. Her blog posts are mainly on lifestyle and fashion, for which she practices a variety of images and advises on how her followers can emulate those styles. Haya recommends her favorite products, clothing, and accessories to her audience while also explaining how she uses them. Her content is a mix of motivation and beautiful aesthetic.

  KPIs:

  Followers: 101.8K

  Engagement: 0

  Engagement rate: 0.00%

• 10. Rania Elaina (@thereeofficial)

  Rania Elaina is a digital content creator and beauty and lifestyle enthusiast. Her content involves fashion, beauty and interior design, the three major areas of interest she has. She also works as a model and actress and she was awarded as one of the most influential in 2022-23. Rania’s fans are interested in her active uploads and her way of delivering beauty and style tips for real life.

  KPIs:

  Followers: 100.8K

  Engagement: 138

  Avg likes: 138

  Engagement rate: 0.14%

• 11. Ira (@ira_nekrashevich)

  Ira is an Arabic fashion and lifestyle blogger who blogs from Dubai and is usually seen in classy feminine apparels. Her content focuses on stylish outfits for casual wear, and she has recently started designing her clothing line for women who love classy clothes. Ira provides fashionable and rather inspirational content which makes many of her followers turn to her whenever they need some ideas on what to wear.

  KPIs:

  Followers: 99.2K

  Engagement: 0

  Engagement rate: 0%

• 12. Laila (@lailasalmann93)

  Laila is a blogger and UGC creator from Abu Dhabi. She mostly posts about lifestyle and fashion tips with occasional snippets of her life and ideas into her personal dressing. Laila posts her favorite things and things she loves, thus, having a real life connection with her followers showing her life in UAE. They also love to read her articles because her approach is quite simple and familiar to everyday life.

  KPIs:

  Followers: 96K

  Engagement: 0

  Engagement rate: 0%

• 13. Sara Abdel Rahman (@iisua)

  Sara Abdel Rahman is a gifted photographer and UGC content provider who makes great use of visuals. Her photography reflects the simplicity of life and the subject is primarily colored and organized. Sara’s work is admired for clear and minimalist style and focus on details; she has her audience who like her art and the fact she likes what she does and it shows.

  KPIs:

  Followers: 147.2K

  Engagement: 131

  Avg likes: 131

  Engagement rate: 0.09%

• 14. Memo (@memo5830)

  Memo is a young Saudi content creator and photographer whose account is dedicated to photography and personal blogging. They give his fans and followers brief looks into his life and his environment as he paints the picture for them. This kind of work makes Memo’s art focusing on everyday life more exciting and his distinctive narrative manner has a considerable number of fans.

  KPIs:

  Followers: 141.4K

  Engagement: 425

  Avg likes: 425

  Engagement rate: 0.30%

• 15. Zainab (@zainab_91r)

  Zainab is a photographer and a user generated content creator who specialises in taking beautiful pictures. Her portfolio covers a wide number of topics and niches, ranging from nature and landscapes, to architecture and street photography that show her versatility and proficiency both in fine art and commissioned work. Zainab’s fans like her choice of beauty and how she can take normal scenes and make them look beautiful.

  KPIs:

  Followers: 140.2K

  Engagement: 776

  Avg likes: 776

  Engagement rate: 0.55%

• 16. Evonsa (@evonsa5)

  Evonsa is a Saudi Arabian photographer and a lifestyle content creator, who posts vlogs, coffee culture, etc. It is a combination of snippets from her life and her art and her goal seems to provide followers with an unfiltered vision of the things she likes. Thanks to the creativity that characterizes her approach, Evonsa has become a darling for anyone who loves lifestyle content that looks authentic and organic.

  KPIs:

  Followers: 131.5K

  Engagement: 1.6K

  Avg likes: 1.6K

  Engagement rate: 1.24%

• 17. Rama Zain Durmaz (@rama.zain.durmaz)

  Rama Zain Durmaz is a UAE-based UGC creator who creates ads. She advertises various products and services and insists on posting beautiful and believable commercials. To her followers, Rama presents posts that they will find interesting and is a trusted influencer because she knows how to show them the features of products.

  KPIs:

  Followers: 106.5K

  Engagement: 79

  Avg likes: 78

  Engagement rate: 0.07%

• 18. Barbie (@barbiedubai_)

  Barbie is a Dubai based travel and lifestyle blogger who travels in luxury hotels and tourist attractions in the UAE. Her niche is luxury travel, and all her content reflects the glamorous side of Dubai’s lifestyle. Barbie’s fans come to read about her fashionable tips and ideas about luxurious life, so she can be a good reference to travel.

  KPIs:

  Followers: 106.5K

  Engagement: 566

  Avg likes: 566

  Engagement rate: 0.53%

• 19. Rose (@vs.rose)

  Rose is one such UGC content creator who posts snippets of her daily life with art in them. Her content is basic but artistic, and mostly she does illustrations since they appeal to her audience. Rose’s audience likes her approach to sharing information and likes how she can find interest and make it look beautiful even in the small things that she shares.

  KPIs:

  Followers: 106.3K

  Engagement: 38

  Avg likes: 38

  Engagement rate: 0.04%

• 20. Mrs Umer (@nargis_umer)

  Mrs. Umer is a UAE based beauty and lifestyle blogger who has specialised in cosmetics and personal care to the extent of having cosmetic and personal care as the main topics of her blog. She also often discusses her experience with skincare and beauty products and helps her followers get familiar with genuine recommendations and useful tips. Being friendly and sharing lots of details, Mrs. Umer has been considered as one of the most credible UGC creators in the beauty industry.

  KPIs:

  Followers: 102K

  Engagement: 742

  Avg likes: 742

  Engagement rate: 0.73%

Conclusion

UGC creators in Dubai are changing the way companies engage with consumers and share relatable stories or life experiences with their followers. This is because their content is real and close to life contrary to most brands which portray brands as a necessity of life. This makes the audiences have confidence with the creators hence will purchase the brands that these creators advertise hence creating a long-term relationship with the brands.

Dubai’s most popular UGC creators span across multiple categories such as automobile , lifestyle, travel, beauty, dining, Fitness etc; they all ensure effective brand messaging to the target markets. When companies work together with UGC creators, they can establish a far closer relationship with consumers, letting them into raw narratives instead of polished content. For brands targeting the audience of Dubai, UGC creators are a great opportunity to start a dialogue and grow the business.

Are you ready to give your brand the real content that can make it remarkable? Connect with Grynow Media FZ LLC, the premier UGC and influencer marketing agency to take your brand to the next level.